Today's post: Fun with Hasty Copywriting!
Protect yourself from deer by wearing your seat belt
The headline makes deer sound like threats on the order of criminals and airborne disease. Protect yourself from roving gang members! Protect yourself from the flu! PROTECT YOURSELF FROM DEER!
Forgive me. I'm drunk on cardboard boxes and my homeowners' declarations page.
posted by Kate at 9:36 AM link/comments
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